
Kuchofuku has around 1,000 companies as customers and these include companies such as steelmakers, car makers and firms in construction. The idea for the air-conditioned clothing came about after the government in Japan set restrictions of 15% on the use of electricity to stop blackouts. This is when things got creative for saving electricity through the use of the jackets, which employees loved as they could abandon their ties and work jackets.

The fans in the coat are connected to a lithium-ion battery that the makers claim will last for 11 hours before it needs a recharge. Wearing the coat can keep the person wearing it cooler than being without a coat as 20 litres of air per second goes through the cuffs of the coat and collar.

The jacket has a price tag of $140 and it is just one part of the air-conditioned products from the company, with others being mattresses and cushions that have the patented plastic mesh system of the company.