Bike Chain Artwork by Jennifer Beatty

Graphic designer and cyclist Jennifer Beatty has found a way to bridge her two identities in a creatively-challenging way. Her series 100 Hoopties is a design project where every day for 100 days she recreates an iconic poster design with scrapped bicycle parts. The images are a way that the avid cyclist can upcycle her collection of bike-related objects and use her artistic skills to create something that’s unusual, engaging, and fun.












