
Like the HTC device it resembles, ASUS’ P552w runs on the Microsoft Windows Mobile 6.1 operating system. ASUS includes custom applications collectively called Multi-Home that make tasks such as EziPhoto and EziMusic that make viewing photos and listening to music, respectively, easier thanks to the touch interface. Other apps will give users easy access to RSS newsfeeds, YouTube content and Flickr photos. In supported markets, the unique ASUS SMS Location Link feature allows users to locate each other via Google Maps by clicking on URLs embedded in text messages.

Bluetooth 2.0 with ADP is also supported, as is a USB 1.1 connection for sync. All popular digital audio files are supported and content, including photos and videos captured by the 2.0-megapixel camera, is stored either on the integrated 256MB of flash memory or on a microSD card accessed via the built-in expansion slot. The 2.8-inch touchscreen sports a 240x320 resolution.