Priyanka Chopra: It's Not Just A Phone - Nokia Video Ad

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Priyanka Chopra latest brand ambassador for Nokia, world's largest mobile phone maker. Speaking about Priyanka's association with the brand, Nokia's spokesperson said that they selected Priyanka in order to create a deeper connect with its young and style-savvy consumers.

They would screen Priyanka Chopra in the company's new ad campaign that represents style, modernity and individuality with a catchy tagline "It's not just a phone; it's who we are", said a press release. The TV campaign would be integrated with other consumer touch points like print, outdoor, radio, online and digital media. To be directed by the well-known fashion photographer and international director, Jonathan Lennard and developed by the creative agency Wieden and Kennedy.